Buying or selling a home is a notoriously complicated process.

Nearly 90% of consumers looking for a home go to sites like Zillow or Google to find a property that best suits their needs. REX was created to fix an outdated industry and bring it up to modern, more consumer-centric standards. Part of that partnership is the way REX constantly communicates with its users via the dashboard.

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The term holistic comes from the notion of how it's important to look at a consumer from all perspectives and not just put them in the box of "buyer" or "seller".

To make the process smoother and well rounded, the user dashboard was updated with the following goals:

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• Engage buyers throughout their journey by providing recommendations and education about purchasing homes
• Streamline communication for a seamless, low-touch user experience, empowering the user with self-serve information 

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